Matte is the New Black! Redefine Colour with New OPI Matte Top Coat

Hey everyone! 

I'm really excited to share this press release from OPI with you today. OPI is releasing their own Matte Top Coat! I love matte polish looks, but I get discouraged from using my current matte top coat because   often matte looks chip much more quickly. OPI's top coat looks like it will provide a sealing protection, designed not to chip! OPI has posted a number of ideas on their Facebook page which you can see here. Now let's check out the press release!

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Matte is the New Black!

Redefine Color with New OPI Matte Top Coat

OPI Matte Top Coat instantly transforms glossy nail lacquer to a matte finish when applied over any OPI hue.  Matte Top Coat provides sealing protection, without shine and protects nails from chipping, making manicures last longer.  With a matte, transparent finish, Matte Top Coat is designed to leave nails velvety smooth and creates a touchable texture for an edgy appearance.   

“A matte finish can be worn over any OPI nail lacquer shade and should be applied after the base coat and primary coats of color to give nails a unique look,” says Suzi Weiss-Fischmann, OPI Co-Founder VP & Artistic Director. “Using Matte Top Coat to transform any shade in your collection makes it a more versatile and budget-friendly way to embrace the matte trend. Give your favorite lacquers an update with a new finish without altering the color.”

Matte Top Coat contains no DBP, Toluene, or Formaldehyde. This product includes OPI’s exclusive ProWide^™ Brush for the ultimate in application.

OPI Matte Top Coat will be available April 2013, at Professional Salons and Spas across Canada for $10.95 CAN suggested retail. 

            For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!

ABOUT OPI

As the world leader in the professional nail care industry, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formula, fashionable colors and iconic names, OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI nail lacquer is available in over 200 shades and contains no DBP, Toluene, or Formaldehyde. Each lacquer features OPI’s exclusive ProWide^™ Brush for the ultimate in application. Currently, OPI is available in over 100 countries and retails a full line of professional items, including nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics. 

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I'm excited to see what this is like! What do you think?